The Tahoe City Parade you know and love is now the Tahoe City SNOWFEST Street Faire—a reimagined celebration of community, creativity, and mountain-town spirit!
After more than 40 years of floats, beads, and snow-covered fun, SNOWFEST is evolving to keep the magic alive while keeping Main Street safe. In partnership with the California Highway Patrol, the moving parade has transformed into a lively, walk-through street party right in the heart of Tahoe City.
North Lake Boulevard will come alive with colorful floats, interactive booths, performances, and community showcases—each staged along the route for visitors to stroll, explore, and enjoy. Expect classic favorites plus new surprises and plenty of mountain Mardi Gras flair.
Whether you’re building a float, hosting a booth, or just coming to cheer, the Street Faire is your chance to be part of Tahoe’s most spirited winter tradition. Come for the beads and candy—stay for the community, creativity, and SNOWFEST fun that keeps us coming back year after year.